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The Basic Prompt Structure I Use Before Adding Any Style Words
灵感· 10.02

The Basic Prompt Structure I Use Before Adding Any Style Words

This article explains why style-first AI image prompts often fail under commercial briefs and introduces a reliable four-part prompt structure. By prioritizing product geometry, lighting, framing, and strict exclusions before adding any style vocabulary, creators can ensure consistent, usable assets for e-commerce and client reviews, saving hours of costly revisions.

20 min
The First Client Image I Tried to Fix With More Prompting
灵感· 10.02

The First Client Image I Tried to Fix With More Prompting

This post-mortem article explores why trying to fix flawed AI images by stacking corrective prompts usually leads to costly spirals. Through a real commercial test involving product geometry and logo integrity, the author explains why almost-good generations should be treated as diagnostic signals. It provides practical rules for resetting prompts and building solid foundations for e-commerce workflows.

20 min
From One Product Photo to Five Paid-Social Concepts
灵感· 10.01

From One Product Photo to Five Paid-Social Concepts

This article outlines a reliable workflow for turning a single product photo into five distinct paid-social ad concepts. By locking the product geometry first, defining clear stylistic directions, using a consistent four-part prompt structure, and testing against real ad crops, creators can deliver cohesive campaigns that survive client review without endless revisions.

20 min
ChatGPT Image vs. Midjourney for Fast Creative Direction
灵感· 10.01

ChatGPT Image vs. Midjourney for Fast Creative Direction

This article evaluates ChatGPT Image and Midjourney for fast commercial creative direction. Through a controlled comparison for a DTC skincare brand, the author analyzes speed, conversational steering, product consistency, and negative space reliability. The post highlights why ChatGPT Image excels at rapid ideation while Midjourney provides stronger frames, offering a practical hybrid workflow for tight deadlines.

20 min
How to Reserve Negative Space for Headlines and CTAs
灵感· 09.30

How to Reserve Negative Space for Headlines and CTAs

This article explains why AI image models tend to fill empty areas and how to treat negative space as a non-negotiable layout constraint rather than a style preference. By placing concrete spatial rules early in the prompt and testing the composition against actual ad crops, creators can prevent text collisions and deliver reliable, client-ready assets.

20 min
Why My “Luxury” Prompt Produced Expensive-Looking Garbage
灵感· 09.30

Why My “Luxury” Prompt Produced Expensive-Looking Garbage

This article explores why leaning too heavily on emotional words like "luxury" in AI prompts often backfires in commercial work. By trading strict product geometry and layout constraints for vague atmospheric adjectives, creators end up generating unusable assets. The author shares how shifting priority from mood to structure restored product fidelity and saved hours of revisions.

20 min